By Sandi Smith Leyva, CPA
No matter what time of the year it is, it seems like there is never enough time for entrepreneurs to get everything done.
Here are three not-so-common ideas on how to make the most of your time.
1. Promote Yourself
If you were ever an employee, hopefully you got promoted to a higher position, leaving lower-paying tasks to someone else. Now that you are an entrepreneur, I bet you’re wearing a lot of hats. At first it’s OK, but when enough revenue starts coming in the door, we need to change our habits.
Make a list of everything you are still doing that if an employer paid you, you would get $10 per hour. Then find someone to do those things. This will free you up to work more on your business and on the higher-payback things you may not be getting to now.
2. Leverage Your Time
As you are serving clients, think of the conversation or the task that you are repeating with many of them. It might be a simple how-to, something you need to explain when they become a new client, or another opportunity.
Instead of continuing to repeat yourself, make a quick video, handout, procedure, or cheat sheet and offer it to your clients. (Be sure to adjust your price for this added value you are giving.) Or figure out a way to systematize or automate it. You’ll be saving time and will still be able to bill for this value-add.
You can also look around for tasks you are doing that are not client-related. If you are repeating the task, it’s a great candidate for streamlining your work flow around it so that when you do need to repeat it, it takes less time and you are not re-inventing the wheel.
3.Set Aside Time
It takes discipline to STOP working on client work and work on your own business. Set aside an hour, two hours, a day – whatever you dare to – to work on your business. IF you don’t, I can guarantee you will be stuck at the same income level for years.
What should you do when working ON your business? Do marketing, learn a new skill, improve your service, document your processes, create a new revenue stream, meet with a power partner, and try other high-payback tasks. It may feel a little intimidating at first, but you’ll be energized with new ideas and you’ll be reinvigorated as you see positive changes in your business and your profits.
Try these three quick tips to get the most out of your time, and let us know your success story.
Ready for more ideas on how to solve your time problem? Attend an NSA ConnectEd webinar this week on exactly that topic:
NSA ConnectEd webinar:
Solve Your Time Problem in Your Practice
October 9th, 2:00 pm EDT
Sandi Smith Leyva Sandi Smith Leyva, CPA, helps accountants in small practices boost their revenues in her Accountant's Accelerator program (http://www.fillyouraccountingpractice.com).
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